Not your mother’s moped.

PaulI want it!, Product Design

Though it’s almost 130 years old, the Piaggio brand is renowned for transportation that’s just plain different. The Piaggio PAM expands on this with a partially enclosed structure filled with smart-features like calibrated seat adjustment, photovoltaic solar energy-harvesting material, a HUD windshield, GPS navigation and even safety airbags. Like Piaggio’s MP3 scooter, the PAM also uses 3 wheels for added traction and balance, but these are reversed from front to back for a sportier riding feel.

Designer: Simone Madella