Centeros is a data centre infrastructure management (DCIM) system that provides a host of features that allows for the successful management of a data centre from any location. James Crossley, CEO of Centeros, established Centeros in 2006 out of frustrating experiences with existing data centre management tools.
James’ brief was for the design of an identity that was both applicable to the hi-tech nature of the industry and also conveyed a sense of security and reliability. The logo was based on a grouped cluster of dots signifying data centres and the remote access to them. A no-nonsense yet approachable font was chosen to convey both credibility and ease of use of the product. Supportive stationary including A4 folders, branded DVD’s, brochures and a screen saver were also part of the brief.